Forget pitching your editor on a story. How about pitching a nonprofit foundation on a journalism project with social impact? How about pitching an investor on building a publishing platform?
This 90-minute workshop is designed to help participants develop fresh projects that can gain a support base beyond the traditional newsroom.
The first half will be spent learning what people (who are not your editor or news director) are looking for in the media world and how they measure value and innovation.
Then we’ll zero in on your ideas with our panel of judges, getting useful feedback in an “American Idol”-style review process.